As any SEO (Search Engine Optimization) professional is aware of, the best way to boost a website’s ranking with the various search engines is by getting a lot of links to that site out there on the net. There are plenty of ways one can go about doing this, but in this short article, we’re only going to look at one tactic known as link wheel creating.
In short, a link wheel makes it possible for a domain owner or a SEO provider to take advantage of Web 2.0 sites which have already gained a very high ranking with the leading search engines. Basically, it involves making use of those highly ranked internet sites to host numerous backlinks to your own internet site.
Since many SEO consultants like to use social media websites for this specific purpose, the strategy has also become known as SMM (Social Media Marketing). Some of the most popular sites are WordPress; HubPages and Squidoo. All three of these sites allow individuals to post their own content like articles and reviews, and any type of content you post can also incorporate a backlink, either to your website, or to alternative content.
These Web 2.0 websites which I’ve mentioned above are held in high regard by Google and others. In fact, it’s often even possible for you to get your actual content ranked with the search engines like Google once you leverage the potential of Web 2.0 sites. Even having just ten backlinks on these sites could prove to be very effective, and this is exactly why lots of SEO pros view it as being the beginning of link wheel building.
Internet marketers have been using the link wheel method for many years, but these days numerous people are using somewhat different formula. In past times, an internet marketer would have around five to ten links on each Web 2.0 website. These would all be interlinked and point to your main site.
At present, rather than having 5 to ten links on a Web 2.0 site, a thoughtful SEO consultant will have 5 to 10 pairs of backlinks. In each pair, one link will redirect to their parent website, while the other will direct to content material of theirs that is hosted on some other Web 2.0 site.
This is essentially where the term “link wheel” arises from. The various Web 2.0 sites you make use of form the rim of the wheel, the spokes become your links, while the wheel hub is your actual website.
The best and most powerful backlinks are the ones which use your chosen keyword or keyword phrase as anchor text. Nevertheless, a good deal depends upon where your links appear. If they appear on content material which has been published on internet sites which the search engines like Google don’t really like, they will, to be entirely honest, be of no use.
If on the other hand your links are published on sites which are seen as being valuable to the public, those backlinks can be a very powerful tool indeed, and a surge in your website traffic may very well be seen fairly quickly.
